BUSINESS MODEL RESOURCES
Business Model
Revenue models and business models are actually different. Revenue models are how companies make money. Business models are a map of how everything in the business fits together. This includes how they make money (revenue model), but also all the other aspects that are usually included in a business plan.
Alexander Osterwalder developed a visual way of displaying business models that allows easier adaption; ideal for the volatile realm of start-ups. We have also developed our own canvas for use in our Market Validation program. We use it for our Build Your Business program which begins after Market Validation.
Business Model Canvas
Alexander Osterwalder
Our Market Validation Canvas



